Using job adverts to identify the skill needs of creative talent
The Government recently chose ‘developing skills’ to be one of ten key pillars in its Industrial Strategy. This was recognition that skills development is as important to growth as infrastructure, investment and trade. And the Government has invited the creative industries to reach a sector deal, showing how they plan to harness the ten pillars to boost productivity and enhance competitiveness.
But the creative industries face an information gap on skills: there is little granular evidence on the skills required by creative talent. And Brexit only heightens the need to better understand the skill requirements of the UK's creative talent, as many creative sub-sectors rely on European migrants to fill skill shortages.
We've used data from online job adverts to identify the skill needs of creative workers.