Our mission is that from 2030 every child has the same chance of developing to their full potential in the early years.
The early years of a child's life are when the foundations of physical, emotional and social development are laid, but babies and young children growing up in poverty are more likely to miss out on the resources and experiences needed for healthy development.
This means they are less likely to live long, fulfilling and happy lives than their peers.
Growing up in poverty does not have to have such a powerful impact on life chances. As well as reducing child poverty, there are many protective factors, both inside and outside of the family unit, that can make sure every child has an opportunity to fulfil their potential, regardless of their family background.
From 2030, our goal is that every child in the UK has the same chance of developing to their full potential in the early years. We will work towards this goal by:
Read the latest work and thinking from our mission
The latest on our research, challenges and practical programmes