Nesta is an innovation foundation. For us, innovation means turning bold ideas into reality and changing lives for the better. We use our expertise, skills and funding in areas where there are big challenges facing society.
Collective Intelligence Designer, Centre for Collective Intelligence Design
Rita was a collective intelligence (CI) designer, helping to apply the CI design process to environmental and health projects.
Prior to joining Nesta she worked at Microsoft Research within the TaiX team where she explored how human-centered tools and techniques can be applied to machine learning. Rita was involved in designing processes and practices for responsible AI development within the company. In addition to this, Rita worked with the blind community to design a teachable AI system that allows people to create meaningful, personalized experiences for themselves.
Rita has an academic background in product and service design and is interested in leveraging technology to create better futures. Her masters thesis on 'air pollution' explored speculative design as a trigger for behavioural change.
Outside work, she enjoys cycling, watercolours and rollerblading in the countryside.
We extend our impact through two specialised units that help people and organisations to solve complex problems and achieve their goals.
BIT helps clients from government, nonprofits and the private sector to improve people’s lives through our empirical problem solving and deep understanding of human behaviour.
Challenge Works designs and runs challenge prizes to spark innovation in science, technology and society.
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