About Nesta

Nesta is an innovation foundation. For us, innovation means turning bold ideas into reality and changing lives for the better. We use our expertise, skills and funding in areas where there are big challenges facing society.

The Experimenter's Inventory

A framework for thinking about the choices available to an agency, ministry or organisation that wants to experiment.

What is experimentation in policy or practice? And why is an experiment worth investing in?

What can an experiment tell you? And when or where might it fall short?

Answers to these questions are often complicated and unclear. This inventory provides an antidote: a catalogue of experiments of different shapes and sizes, and simple advice on the pros and cons of different designs.


Jonathan Breckon

Jonathan Breckon

Jonathan Breckon

Director, Alliance for Useful Evidence

Jonathan was the Director of the Alliance for Useful Evidence from 2012 to 2021.

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