The team is scoping a second phase of the project, which will have a much larger emphasis on routes to delivering the text messaging programme at a wider scale while continuing to iterate and develop the text messaging programme and the technology which sits behind it.
We estimate that the current programme costs roughly £3.40 to deliver per parent, so we will be exploring different options for how the programme could potentially be funded to be offered to parents in the UK at either a targeted or universal level.
If you are an early years service provider who is interested in having access to the Tiny Happy People text messaging service in your area, please get in touch about becoming a project partner in our next phase of work by emailing Lauren Liotti.