Guest blogger

Headshot of Rachel Botsman

What I do

Rachel Botsman is a world-renowned expert on an explosive new era of trust and technology.

She is an award-winning author, speaker and University of Oxford lecturer and has contributed to publications including The GuardianHarvard Business Review and The Wall Street Journal. She’s also a contributing editor at Wired.

Rachel has featured in broadcasts on the BBC, CNN, ABC, NPR.

Her book, Who Can You Trust?: How Technology Brought Us Together – and Why It Could Drive Us Apart revolutionises our perception of trust. She is also the co-author of, What’s Mine is Yours, which defined the theory of collaborative consumption and was named one of TIME’s “Ten Ideas That’ll Change the World”.

Rachel’s TED talks have 3.5 million views. She's been named by Monocle in the world’s top 20 keynote speakers as well as one of the “Most Creative People in Business” (Fast Company); a “Young Global Leader” (World Economic Forum) and received the Breakthrough Idea Award (Thinkers50) for a “radical idea which has the potential to change the way we think about business forever.”

Part two of Rachel Botsman's blog on building successful Collaborative Consumption platforms. The first blog, Critical mass and scale, can be read here.
Headshot of Rachel Botsman
Wednesday, 23 May 2012
0
Many Collaborative Consumption ideas are pioneering new spaces, and changing users’ behaviour in some shape or form so their biggest initial barrier is typically inertia.
Headshot of Rachel Botsman
Thursday, 17 May 2012
0