NESTA hosted a major event on the mobile app economy, bringing together industry leaders and developers to discuss the major issues affecting the rapidly evolving sector. With more developers joining the 'Apps rush' and with the majority failing to make a return on investment, NESTA asks how can the market become more sustainable and appealing for UK developers.
Read the article by David Rowan, Editor of Wire Magazine, on The state of play of the apps market and the barriers to its development.
The state of play in the apps market and the barriers to its development, by David Rowan, Editor of Wired Magazine.
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