#Futurecleanup

#Futurecleanup uses social networks to make social action happen; a flashmob approach to taking practical action to improve your neighbourhood from the organisers of #riotcleanup.

During the riots experienced in some cities across the UK in 2011, a group of people used social media (and the Twitter hashtag #riotcleanup) to organise people, resources and events to help clean up their affected neighbourhoods.

#futurecleanup (working title) is a new initiative from the same team, and builds on their experience of #riotcleanup.

They aim to encourage people to organise action in their local community, by helping them to unlock the power and potential of the social networking tools they already use, like Twitter and Facebook.

Users can identify and report a problem in their area - for example, an overgrown corner or an untidy street -  tag it on a map and then use social media platforms of choice to build a team of local volunteers to take action and fix the problem.

The Award: #Futurecleanup have been awarded £100,000 for software development and to help support a series of regional showcase and testing events to promote the uptake of the tool and get people active in their local area.

Contact

dan@artistsandmakers.com

Media response

The Guardian

Evening Standard