Nesta worked in partnership with Hyper Island to develop a digital media educational programme for 18-25 year olds in the UK. The Interactive Media Design and Management pilot, based in Manchester, launched on 23 May 2011 and offered 23 students an alternative start towards a career in interactive media, communications and advertising.
At Hyper Island there are no teachers, no tests, no homework or textbooks; instead students immersed themselves in 19 weeks of project-based activity, responding to real briefs set by industry partners, followed by a 12-16 week internship. The Hyper Island students developed skills in problem-solving, teamwork, leadership and project management in an environment designed to mirror the workplace.
In March 2013 we published a report following the journey of 16 of UK students who took part in the Hyper Island pilot.