Professor Jaideep Prabhu

In this interview, Professor Jaideep Prabhu (Director of the Centre for India & Global Business at Judge Business School, University of Cambridge and Author of Jugaad Innovation) talks about the development and opportunities surrounding the Indian innovation system.

Professor Prabhu talks about the idea of frugal innovation, which he refers to as jugaad - the art of overcoming harsh constraints by improvising an effective solution using limited resources. He also discusses what the West can learn from India's approach to innovation.

Professor Prabhu spoke at Nesta for an event launching our report on the Indian innovation system. You can read Our Frugal Future here. We have also collated a list of some of the best examples of the Indian innovation system which you can view here.