About us

Image of Haidee Bell

Haidee Bell

Programme Manager, Creative Economy

Haidee has worked at NESTA for 3 years on experimental programmes to demonstrate how to stimulate innovation in the UK's creative economy, including:

  • Take 12 which supports film businesses to transition to digital models
  • Creative Credits which pairs creative businesses with SMEs to transform their innovation capacity
  • NT Live which takes National Theatre plays to 50,000 people globally via digital cinema
  • Creative Business Catalyst which pairs creative firms with MBA students to drive growth 
  • Design London which brings together students from business, engineering and design, helping them transform ideas into viable businesses

Over the past 15 years, Haidee's creative portfolio has encompassed moving image, publishing, design, cultural heritage, performing and visual arts. She was a founding partner of the association Audiences Europe Network, the first European partnership to explore audience engagement with culture across the continent. She is a also non executive director of London Bubble Theatre Company.